Book Marketing

The Authors Marketing Powerhouse

Don McCauley's Blog (12)

How To Market An Ebook

Marketing an ebook requires a different approach than the traditional approach used for print books. The strategy for marketing ebooks successfully necessarily requires an Internet based approach. The mindset of the Internet book buyer is different than the traditional buyer. The Internet book buyer will respond differently. Two resources are available in regards to this topic.

A recent blog post on marketing ebooks from the Free Publicity Focus Group can be found…

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Added by Don McCauley on June 13, 2012 at 5:40am — No Comments

Book Marketing Strategist Offers Marketing Strategy Analysis For Authors And Publishers

The no-charge Marketing and Publicity Strategy Analysis report covers specific topics relevant to marketing and publicizing books in the current Internet marketing environment

 

[July 15, 2011 - Wilmington, NC] Book marketing strategist Don McCauley offers book marketing training to authors and publishers. His message is clear and simple -  don't fall prey to using tools and techniques that do not produce real world results - sales.



"There is…

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Added by Don McCauley on July 16, 2011 at 5:00am — No Comments

Dr. Charles Glassman, 'Coach MD', Awarded 2010 Patients Choice Award

Dr. Charles Glassman, one of the country's most respected and well known medical doctors, has received the 2010 Patients Choice Award. Only 6% of the nation's 720,000 receive this award, accorded by their patients - Read the full release at the Free Publicity Focus Group

Added by Don McCauley on April 20, 2011 at 10:19am — No Comments

Book Marketing - The 'Authors Marketing Powerhouse', Announces Marketing Training Class - 'Book Marketing: The Truth'

Don McCauley of the Free Publicity Focus Group and Danielle Hampson of eBroadcastMedia.com, founders of Book Marketing, announced today a new book marketing training class entitled 'Book Marketing - The Truth'. The effort is to present the truth about marketing books in today's fast changing marketplace. Book marketing and promotion methods must adapt…

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Added by Don McCauley on February 28, 2011 at 4:54am — No Comments

An Interview With Iris Waichler, Author Of Riding The Infertility Roller Coaster

Recently I had the pleasure of interviewing Iris Waichler, author of 'Riding The Infertility Roller Coaster: a Guide to Educate and Inspire'. Iris wrote this book to help empower, educate, and support men and women who are engaged in their own battles… Continue

Added by Don McCauley on February 18, 2011 at 1:31pm — No Comments

Author And Beauty Expert Lois W. Stern Chosen As One Of 50 Great Writers You Should Be Reading

Author and nationally recognized beauty expert Lois W. Stern has been chosen as one of the '50 Great Writers You Should Be Reading'. She is featured in a new book by the same name produced by The Authors Show



Lois W. Stern, author and nationally recognized beauty expert, is featured in '50 Great Writers You Should Be Reading. The book was written and produced by The Authors… Continue

Added by Don McCauley on October 27, 2010 at 10:53am — No Comments

Award Winning Author Vera Jane Cook Chosen As One Of 50 Great Writers You Should Be Reading

Vera Jane Cook has been chosen to appear in '50 Great Writers You Should Be Reading', produced by The Authors Show. Cook is the award winning author of Dancing Backward In Paradise and Hearts Upon A Fragile… Continue

Added by Don McCauley on October 27, 2010 at 6:52am — No Comments

Book Marketing - An Interview With Carolyn Vines

Book marketing is fast becoming a very specialized sub-set of Internet marketing. I recently had the opportunity to speak with author Carolyn Vines, author of black and (A)broad: traveling beyond the limitations of identity.



Carolyn is a woman… Continue

Added by Don McCauley on October 6, 2010 at 10:00am — No Comments

Book Marketing, The 'Authors Marketing Powerhouse', Announces The Authors Show Lineup For The Week Of October 4, 2010

Book Marketing, The Authors Marketing Powerhouse, serves as a community of authors and allows authors to upload author photos, bios, book covers, video and book trailers. It also offers discussion forums, segmented groups and events listings. Facebook and Twitter integration are available



Don McCauley of the Free Publicity Focus Group and Danielle Hampson of… Continue

Added by Don McCauley on October 4, 2010 at 4:33pm — No Comments

Book Marketing: An Interview With Jennifer Swanson

Book marketing is fast becoming a very specialized sub-set of Internet marketing. I recently had the opportunity to speak with Jennifer Swanson, author of the award winning Penny And Rio series. In this interview she gives us a glimpse of what it takes for authors to be successful in an Internet marketing environment



How many books have you written and tell us about them



I have… Continue

Added by Don McCauley on September 29, 2010 at 4:34am — No Comments

Jennifer Swanson Offers No Charge Curriculum Guide To Teachers And Homeschoolers For Award Winning Penny And Rio Series

Jennifer Swanson’s award winning Penny and Rio early chapter book series features interactive books that lead to exceptional learning. Swanson recently released the third book in the series, Penny And Rio: The Diamond Collar Adventure. For this release she teamed up with Ripple Reader, The Pawsitive Life, The Homeschool Handbook and DogFriendlyCompanies.com to offer a children's contest. No-charge curriculum guides are also available to… Continue

Added by Don McCauley on September 11, 2010 at 4:03am — No Comments

Author Maralys Wills To Discuss 'Damn The Rejections: Full Speed Ahead' On The Authors Show Radio Through September 2011

FOR IMMEDIATE RELEASE



Author Maralys Wills To Discuss 'Damn The Rejections: Full Speed Ahead' On The Authors Show Radio Through September 2011



Wills is the author of twelve published books, has been teaching novelwriting for 25 years and was called by Sidney Sheldon 'a force to be reckoned with'





Author Maralys Wills will be appearing on… Continue

Added by Don McCauley on September 9, 2010 at 7:00am — No Comments

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